Redbarn Air Dried Dog Food Gets a Fresh Look!

Redbarn Air Dried Dog Food Gets a Fresh Look!

At Redbarn, we know you want the best for your dog, and that starts with choosing the right food. But let’s be honest, dog food packaging can sometimes leave you with more questions than answers. What exactly is Air Dried food? Is it better than traditional kibble? And what’s the deal with ingredients like beef liver and miscanthus grass?

We heard your feedback, and we’re excited to introduce our new and improved Gently Air Dried Powerfood packaging. It’s designed to be clearer, bolder, and more informative, so you can quickly understand what makes our food special and why your pup will love it. The food inside? Still the same high-quality, protein-packed, tail-wagging goodness.

Why the Redesign?

If you’ve ever stood in the pet food aisle staring at different bags, trying to decipher which one is best for your dog, you’re not alone. We realized that while we’ve always known how great our Air Dried food is, we weren’t communicating that clearly enough.
We put our packaging to the test, comparing it to competitors and asking real pet parents what they thought. Turns out, a lot of people weren’t exactly sure what Air Dried food was or why it was worth the premium price.

Some even questioned certain ingredients – was beef liver in there for nutrition or just as a filler? And what about miscanthus grass? What even is that? (Spoiler: It’s a fiber-packed ingredient that’s great for digestion.)

We knew we had to make a change. Our goal wasn’t just to make a bag that looked good. It had to help pet parents understand the benefits of Air Dried food at a glance.

What’s New About the Packaging?

We made some big improvements to make your shopping experience easier and more informative.

• Clearer benefits. No more guessing about what Air Dried means or why it’s great for your dog. We spell it out right on the bag, so you can feel confident in your choice.
• High protein focus. Protein is essential for your dog’s energy, muscle growth, and overall health. We made sure our high protein content was easy to spot.
• Ingredient transparency. We’re proudly showcasing what’s in our food – and just as importantly, why it’s there. If an ingredient is included, it has a purpose.
• Bold, easy-to-read design. Whether you’re shopping in-store or online, our updated look makes it easier to find and choose the right recipe for your dog.
• Powerfood branding. You’ll notice the word “power” throughout. That’s because our Air Dried food delivers powerful nutrition, powerful protein, and powerful ingredients that support health, vitality, and a happy life.
• Made in the USA seal. We know pet parents care about where their dog’s food is made. That’s why we proudly manufacture our Air Dried food in the USA, ensuring the highest quality standards. Our new design now prominently features a “Made in the USA” seal, so you can see our commitment to quality at a glance.
• Color-coded packaging. To make choosing the right recipe even easier, we’ve introduced color-coded packaging that corresponds to different protein sources. This way, you can quickly identify your dog’s favorite formula.

Why Air Dried Dog Food is Worth It

Air drying isn’t just a fancy marketing term. It’s a smart way to preserve food while keeping it as natural and nutrient-rich as possible. Unlike traditional kibble, which is cooked at high temperatures, air drying gently removes moisture without compromising the quality of the ingredients.

• Minimally processed nutrition. Our food is packed with real meat, whole food ingredients, and essential nutrients, without unnecessary fillers or artificial preservatives.
• Better nutrient retention. Since air drying doesn’t rely on high heat, it preserves more of the natural vitamins, minerals, and proteins in the food. That means more goodness in every bite.
• Convenience without compromise. It has the shelf stability of kibble but the nutrition of raw food. No freezing, no thawing – just scoop and serve.
• Versatile feeding options. Use it as a complete meal or as a topper to add extra nutrition and flavor to your dog’s current diet.

Designed With Your Pup’s Health and Happiness in Mind

At Redbarn, we take your dog’s nutrition seriously – but we also know that mealtime should be something they get excited about. That’s why we focus on using high-quality proteins, nutrient-rich ingredients, and recipes that taste as good as they are good for them.

Our new Gently Air Dried Powerfood packaging reflects our commitment to transparency, quality, and making your life as a pet parent easier. Whether you’ve been feeding Redbarn for years or are just now considering Air Dried food for your dog, we want you to feel confident in your choice.

We’re excited for you and your dog to experience this fresh new look. The bag may be different, but the nutritious, delicious food inside remains the same. Because every pup deserves the best, and we’re here to make sure they get it.